At Sydney Animal Hospitals your pets’ health and well being are paramount. They have been proudly providing high quality vet care to Sydney’s local communities of pet owners since 1990.

  • 90

    calls a week (up from 50)

  • 20%

    Business growth per annum

Challenges.

When Ben Brown and his business partner Sam Haynes bought Sydney Animal Hospitals, the business was struggling to both attract new customers and retain existing clientele. Online visibility was a real issue. They bought on ReachLocal because, as experts in the area of digital marketing, they knew they could trust them to open up those digital opportunities that their business was missing.

Solutions.

ReachLocal currently run six Search Marketing campaigns for Sydney Animal Hospitals, targeting different areas of Sydney for both general veterinary and grooming services. Their Site Retargeting, and Facebook Retargeting campaigns are ideal for getting Sydney Animal Hospitals in front of people that they don’t currently deal with, but who may turn into a future customer. Three Targeted Display geofence campaigns are also helping to build brand awareness across the greater Sydney area.

Results.

The Sydney Animal Hospital is a multi-region, multi-focus business. By separating out their campaigns to drive better results in local areas, ReachLocal has achieved an increase from just under 50 calls a week, to over 90 calls a week at their Marrickville clinic alone. Overall, business is growing at about 20% per annum, which Ben knows is due at least in part to their investment in digital marketing through ReachLocal.

Our business has grown since we took over almost 100% in terms of revenue, and we're still growing at about 20% per annum. And that is due in part to the amount of marketing that we've been able to do, and the success of those campaigns.

Ben Brown
Veterinarian, Sydney Animal Hospitals
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